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Superlative hair styling and a specialist team skilled to make the most of its customers. Hidden Hair Art goes the last mile to find the ideal personal hairstyle that highlights the personality and individual beauty of their customers and optimally accentuates it. Beauty is indeed more than simply the result; it is also the whole approach to it. And this philosophy is tangible in everything that Hidden Hair Art does.

For the hair artist from Zug, silent studio created the branding, various print medias, as well as the salon-sign labelling. The word mark – set in the striking Engravers font designed by the American engineer Morris Fuller Benton in 1902 – has echoes of Wild West romanticism and the pioneering American spirit. As a powerful graphic element it is set as a contradistinction to the cool black-and-white photography. Thin black lines and an uncluttered typography are further components of the refined, clear-cut overall look.

 

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Art Direction: Nino Izzi
Photography: Mr. Smith

Longlash
Art Direction Branding Packaging

Heller Druck
Art Direction

Nici Jost
Art Direction Creative Direction

Cut & Lounge
Art Direction Branding

Balenciaga / Coty
Graphic Design

Bottega Veneta / Coty
Graphic Design

Swarovski
Creative Direction Art Direction Branding

André Marc Richard
Art Direction Branding

The Fotostudio
Art Direction Branding Web Development

Guerlain Paris
Graphic Design

Jet Set
Art Direction

Iman
Art Direction Branding

Heller Druck
Art Direction

Apple / Melectronics
Art Direction Text

Heller Druck
Art Direction Packaging

Resgia Veglia
Art Direction

En Vogue
Art Direction

Heller Druck
Art Direction Branding Web Development

Pilomotor
Creative Direction Art Direction Film

HitMill
Art Direction

Pilomotor
Creative Direction Art Direction

Wasserwerke Zug
Art Direction Text

SeiSensi
Creative Direction Branding Naming Web Development

Lohri
Creative Direction Art Direction Web Development

Pilomotor
Creative Direction Art Direction

Stelar Legacy
Coming soon

The Barber's Riemen
Art Direction Branding Web Development

Tanner Odermatt Architekten
Art Direction Branding Web Development

Königliches Cham
Creative Direction Art Direction

Hanami-dō
Creative Direction Art Direction Branding Web Development

Physio Lorze
Creative Direction Art Direction Branding Web Development

Bottega del Gusto
Art Direction Branding

Place Premium Real Estate
Creative Direction Art Direction Branding Web Development

Leaf and Lace
Creative Direction Art Direction Branding Web Development

Porsche Zentrum Zug
Creative Direction Art Direction

Schwindt Management
Creative Direction Art Direction Branding Web Development

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