The Barber’s Riemen – The Gentleman’s choice since 1928, is the first salon of its type. Founded based on a fascination with the metier of hairdressing and barbering, and relying on long-forgotten traditional professional techniques, this is where gentlemen’s choices are fulfilled. A whole service completely in the style of an old English barber’s salon.
The newly developed branding skilfully sets the scene for this philosophy: with a stylish key visual, classic logo, elegant typography and exclusive paper. The predominant colours yellow and black provide high recognition; the English cursive script and the floral ornamentation give the look a noble touch for today’s stylishly confident gentleman.
Creative Direction: Nino Izzi
Art Direction: Karin Glarner
Web Development: Roland Häusler